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Markets · Saudi Arabia

WhatsApp Business API Platform for Businesses in Saudi Arabia

Mersal helps businesses in Saudi Arabia manage customer communication on WhatsApp — campaigns, two-way conversations, chatbots, automations and a shared team inbox — in Arabic and English, on the official WhatsApp Business Platform.

For businesses in Saudi Arabia, Mersal is Arabic-first by design: right-to-left layouts, Arabic templates, Arabic chatbot flows — and English whenever you need it, on the same number.

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Official WhatsApp Business Platform Arabic & English messaging One global platform

What businesses in Saudi Arabia can do with Mersal

Everything below runs on the same global Mersal platform — the country pages simply help you find the right starting point for your market.

WhatsApp campaigns

Broadcast approved template messages to saved audiences and track results.

Explore WhatsApp campaigns

Official API onboarding

Get on the WhatsApp Business Platform through the official Meta flow.

Read the onboarding guide

Template messaging

Create, submit and manage approved message templates for every use case.

Learn about templates

No-code chatbots

Answer common questions and qualify leads automatically, 24/7.

Explore chatbots

Shared team inbox

Multiple agents on one number, with assignment and conversation history.

Explore the team inbox

Automations & auto-replies

Trigger the right message automatically — replies, follow-ups and schedules.

Explore automations

Lead capture, forms & links

Turn clicks into conversations with forms, quick links and lead capture.

Explore lead capture

Analytics & reporting

See deliveries, replies and campaign performance in one dashboard.

Explore WhatsApp Business API

Built for teams across Saudi Arabia

Retailers, ecommerce brands, academies and service teams in Saudi Arabia commonly run promotions, order notifications and customer care through WhatsApp — Mersal brings those into one shared inbox with campaigns and automation on top.

Ecommerce & retail Order updates, delivery notifications and promotional campaigns.
Education & training Enrolment follow-ups, schedules and student communication.
Healthcare administration Appointment reminders and confirmation workflows.
Travel & hospitality Booking confirmations, itineraries and guest messaging.
Events Invitations, RSVPs and day-of updates.
Professional services Lead qualification and structured follow-up.
Customer support teams A shared inbox with assignment and full conversation history.
Sales teams Notifications, reminders and sales follow-up at scale.

How onboarding works

The same official journey applies in every market — no separate country setup.

1

Create your Mersal account

Sign up and set up your workspace — your team, your brand, your senders.

2

Connect WhatsApp officially

Go through the official Meta onboarding: business verification, phone number and display name.

3

Get templates approved

Create message templates for campaigns and notifications and submit them for approval.

4

Launch and manage replies

Send campaigns, automate follow-ups and handle every reply in the shared team inbox.

Full details, requirements and approval steps are in the WhatsApp Business API onboarding guide

Frequently asked questions — Saudi Arabia

Can we run fully Arabic campaigns for customers in Saudi Arabia?

Yes — templates, chatbot flows and the team inbox all support Arabic including right-to-left rendering, so campaigns can be Arabic-first with English as a fallback.

Can a business in Saudi Arabia onboard to the WhatsApp Business API remotely?

Yes — onboarding is Meta's standard online flow: business verification, number connection and display-name approval. There is no separate Mersal process per country.

Can businesses in Saudi Arabia use Mersal for WhatsApp Business messaging?

Yes. Mersal is a global platform built on the official WhatsApp Business Platform, and businesses in Saudi Arabia can onboard through the same official flow and message customers in Arabic and English.

Does Mersal support WhatsApp campaigns?

Yes. You can send campaign broadcasts using approved message templates, target saved audiences, and track delivery from the campaign dashboard.

Can multiple agents manage customer conversations?

Yes. The shared team inbox lets several agents work the same WhatsApp number, with conversation assignment and full history.

Does Mersal support Arabic and English messaging?

Yes. Templates, chatbots and the inbox all work in Arabic and English, including right-to-left layouts.

How does WhatsApp Business onboarding work?

Onboarding follows the official Meta process: verify your business, connect a phone number, set your display name, then get message templates approved before campaigning.

Can Mersal connect with our business systems?

Yes. Mersal provides APIs so messaging can connect with your existing systems and workflows — contact the team to discuss your integration.

Start reaching your customers in Saudi Arabia on WhatsApp

Create your account, connect your number through the official onboarding flow, and send your first campaign.